3 February 2012 - 11:26am
With video becoming increasingly important to consumers, The New York Times and The Wall Street Journal have each announced they are launching new daily video programmes. The New York Times has launched a new daily business-related programme while The Wall Street Journal has started a new daily lifestyle show.
On 1 February, NetNewsCheck reported that the New York Times has launched a new program called "Business Day Live."
In a related press release, the New York Times stated that "the program is broadcast live from The Times newsroom, and offers the insights and analysis of reporters and columnists from The Times's business, media and technology desks."
It features five rotating hosts, including David Gillen and Winnie O'Kelley, deputy business editors, and reporters Peter Lattman, Catherine Rampell and Louise Story. The Times said the show will run about six minutes at launch, with plans to expand it in the future.
"We are committed to delivering the crucial business news stories to our readers as they happen, across all platforms," said Lawrence Ingrassia, business editor at The New York Times. "Business Day Live will provide NYTimes.com users immediate accounts of the day's essential business news in real time, with exclusive insights from top business reporters from The Times's newsroom."